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  1. 1
    Market-based management strategies for growing customer value and profitability
    by Best Roger J.
    Published 2005
    Book
  2. 2
    Marketing plans how to prepare them, how to use them
    by McDonald Malcolm 1938-
    Published 2002
    Book
  3. 3
    Quantitative models in marketing research
    Book
  4. 4
    Advanced methods of marketing research
    Published 1994
    Book
  5. 5
    Έρευνα της αγοράς
    Book
  6. 6
    Αρχές μάρκετινγκ η ελληνική προσέγγιση μάρκετινγκ με νέες τεχνολογίες
    Book
  7. 7
    Marketing planning & Strategy
    by Jain Subhash C.
    Published 1993
    Book
  8. 8
    Basic marketing a global-managerial approach
    Book
  9. 9
    Promotional strategy Managing the marketing communications process
    Book
  10. 10
    Integrated marketing communications A systems approach
    by Sirgy M. Joseph
    Published 1998
    Book
  11. 11
    Marketing research A problem - solving approach
    by Sudman Seymour, Blair Edward
    Published 1998
    Book
  12. 12
    The CIM handbook of selling and sales strategy
    Published 1997
    Book
  13. 13
    Μάρκετινγκ μάνατζμεντ η ελληνική προσέγγιση αρχές, στρατηγικές, εφαρμογές
    Book
  14. 14
    Principles and practice of marketing
    by Jobber David
    Published 1998
    Book
  15. 15
    Business marketing strategy Concepts and applications V. Kasturi Rangan, Benson P. Shapiro, Rowland T. Moriarty
    Book
  16. 16
    Principles of marketing
    Book
  17. 17
    Strategic market management
    by Aaker David A.
    Published 1998
    Book
  18. 18
    Marketing research An applied approach
    Book
  19. 19
    Συμπεριφορά καταναλωτή & στρατηγική μάρκετινγκ
    Book
  20. 20
    Business management
    Book
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